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Steinway & sons analysis table of contents table of contents 2 introduction 3 internal factor evaluation ife matrix 4 external factor evaluation efe. Steinway & sons: buying a legend ¢ñ statement of problems and issues summary for 140 years, steinway & sons has set the standard for the quality manufacture of pianos. The world's finest handcrafted pianos for over 160 years, steinway & sons has been dedicated to making the finest pianos in the world our pioneering handcrafted methods are still employed today to ensure our uncompromising standards of quality, in turn ensuring that the steinway piano remains the peerless instrument of uncompromising expression.
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